Mar 28, 2024  
2016 - 2017 Catalog 
    
2016 - 2017 Catalog [ARCHIVED PUBLICATION]

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SPCH 240 - Rhetoric and Persuasion

3-0-3
The motivational and persuasive techniques used in changing beliefs and actions. Emphasizes theories and critiques of public speeches, advertising campaigns and public relations practices. Examines and evaluates examples of modern persuasive strategies. Prerequisite(s): SPCH 130, ENGL 101.



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